ISBN: 9780470547632

Can sitting in front of a light box increase your creativity? YES] How about listening to Bach's Italian Concerto in F major? NO]. These are crucial questions to the survival of humans.… Mehr…

Can sitting in front of a light box increase your creativity? YES] How about listening to Bach's Italian Concerto in F major? NO]. These are crucial questions to the survival of humans. We "need" to find ways to unlock our creativity, both as individuals and as a species, if we are to adapt to the challenges and dangers, as well as the opportunities, of the accelerated-change climate of the 21st century. Creativity is not only for artists, musicians, and mad scientists. This original and useful book presents a program to understand and increase your creativity in seven specific stages of mind. "1. " "The Open Brainset: " This state is necessary for the knowledge-gathering and incubation stages of the creative process. "2. " "The Scan Brainset: " Focusing your attention on finding a specific bit of information. This state is necessary to locate the available pieces of the informational material that will complete your creative puzzle. "3. " "The Think Brainset: " Consciously manipulating information in your working memory to solve a problem. This is the state of purposeful planning comprises most of our day-to-day conscious mental activity. "4. " "The Vision Brainset: " Thinking visually rather than verbally. You see patterns emerge. In this brainset you tend to think metaphorically as you "see" the similarities between disparate concepts. "5. " "The Appraise Brainset: " When you access the "appraise" brainset, you consciously judge the value of ideas, concepts, products, behaviors, or individuals. This is the "critical eye" of mental activity. "6. " "The Stream Brainset: " The "stream" brainset is associated with the production of creative material, such as jazz improvisation, narrative writing (as in novels or short stories), sculpting or painting, and the step-by-step revelation of scientific discovery. "7. " "The Goal Brainset: " When in this brainset, you may feel pushed or "driven" to accomplish your goals. This state is necessary to maintain incentive to complete your creative project. Readers will learn which parts of the brain are "hot" during each of the seven brainsets, plus quizzes, exercises, and self-tests to activate each of the seven brainsets. Media >, [PU: Wiley]<