Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 0.66 kg, Verkaufsrang: 921… Mehr…
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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 0.66 kg, Verkaufsrang: 921… Mehr…
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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 1.46 kg, Verkaufsrang: 941… Mehr…
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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 1.46 kg, Verkaufsrang: 941… Mehr…
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Measuring the User Experience : Collecting, Analyzing, and Presenting Usability Metrics by Tom, Albert, Bill Tullis - gebrauchtes Buch
ISBN: 9780124157811
Focuses on how to quantify the user experience. This title provides quantitative analysis training that these professionals need. It examines how new technologies coming from neuro-market… Mehr…
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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 0.66 kg, Verkaufsrang: 921… Mehr…
Albert, Bill:
Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 0.66 kg, Verkaufsrang: 921… Mehr…
Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013
ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 1.46 kg, Verkaufsrang: 941… Mehr…
Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) - Taschenbuch
2013, ISBN: 9780124157811
Mitwirkende: Tullis, Tom, Morgan Kaufmann, Taschenbuch, Auflage: 2, 320 Seiten, Publiziert: 2013-07-03T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: 37501186, 1.46 kg, Verkaufsrang: 941… Mehr…
Measuring the User Experience : Collecting, Analyzing, and Presenting Usability Metrics by Tom, Albert, Bill Tullis - gebrauchtes Buch
ISBN: 9780124157811
Focuses on how to quantify the user experience. This title provides quantitative analysis training that these professionals need. It examines how new technologies coming from neuro-market… Mehr…
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Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience.
As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.
Learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream dataFind a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or systemDiscover in-depth global case studies showing how organizations have successfully used metrics and the information they revealedCompanion site, www.measuringux.com, includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experienceDetailangaben zum Buch - Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies)
EAN (ISBN-13): 9780124157811
ISBN (ISBN-10): 0124157815
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2013
Herausgeber: Morgan Kaufmann
301 Seiten
Gewicht: 0,661 kg
Sprache: Englisch
Buch in der Datenbank seit 2008-05-11T17:20:48+02:00 (Berlin)
Detailseite zuletzt geändert am 2024-02-18T01:48:07+01:00 (Berlin)
ISBN/EAN: 0124157815
ISBN - alternative Schreibweisen:
0-12-415781-5, 978-0-12-415781-1
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: lis, bill, willi thoma, thomas william, albert will, kaufmann, bentley
Titel des Buches: morgan, the user always right, after collecting, the experience seeing, measuring user experience, bill
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