4, ISBN: 9781139904506

Although 'grassroots' conjures up images of independent citizen organizing, much mass participation today is sponsored by elite consultants working for corporations and powerful interest … Mehr…

Although 'grassroots' conjures up images of independent citizen organizing, much mass participation today is sponsored by elite consultants working for corporations and powerful interest groups. This book pulls back the curtain to reveal a lucrative industry of consulting firms that incentivize public activism as a marketable service. Edward Walker illustrates how, spurred by the post-sixties advocacy explosion and rising business political engagement, elite consultants have deployed new technol Although 'grassroots' conjures up images of independent citizen organizing, much mass participation today is sponsored by elite consultants working for corporations and powerful interest groups. This book pulls back the curtain to reveal a lucrative industry of consulting firms that incentivize public activism as a marketable service. Edward Walker illustrates how, spurred by the post-sixties advocacy explosion and rising business political engagement, elite consultants have deployed new technologies to commercialize mass participation. Using evidence from interviews, surveys and public records, Grassroots for Hire paints a detailed portrait of these consultants and their clients. Today, Fortune 500 firms hire them to counter-mobilize against regulation, protest or controversy. Ironically, some advocacy groups now outsource organizing to them. Walker also finds that consultants are reshaping both participation and policymaking, but unethical 'astroturf' strategies are often ineffective. This pathbreaking book calls for a rethinking of interactions between corporations, advocacy groups, and elites in politics. Adult, Social & Cultural Studies, Grassroots for Hire~~ Professor Edward T. Walker~~Adult~~Social & Cultural Studies~~9781139904506, en, Grassroots for Hire, Professor Edward T. Walker, 9781139904506, Cambridge University Press, 04/03/2014, , , , Cambridge University Press, 04/03/2014<

ISBN: 9781139904506

Aimed at students and researchers in sociology, political science, management, and communication, this book illuminates how elite consultants have adopted grassroots advocacy tactics for … Mehr…

Aimed at students and researchers in sociology, political science, management, and communication, this book illuminates how elite consultants have adopted grassroots advocacy tactics for paying clients. Rather than being dismissed as mere 'astroturf', these consultants' campaigns should be seen as having real effects on political participation and policymaking. 9781107021365,9781139904506,1107021367,1139904507 Other pricing structure might be available at vitalsource.com., Cambridge University Press<

ISBN: 9781139904506

Edward T. Walker,NOOK Book (eBook),Series: Business and Public Policy, English-language edition,Pub by Cambridge University Press on 03-31-2014 EBooks Books ~~ Social Sciences~~ Sociology… Mehr…

Edward T. Walker,NOOK Book (eBook),Series: Business and Public Policy, English-language edition,Pub by Cambridge University Press on 03-31-2014 EBooks Books ~~ Social Sciences~~ Sociology ~~ General Grassroots-for-Hire~~Professor-Edward-T-Walker Cambridge University Press<

ISBN: 9781139904506

Grassroots for Hire:Public Affairs Consultants in American Democracy Edward T. Walker Grassroots for Hire:Public Affairs Consultants in American Democracy Edward T. Walker eBooks > Fach… Mehr…

Grassroots for Hire:Public Affairs Consultants in American Democracy Edward T. Walker Grassroots for Hire:Public Affairs Consultants in American Democracy Edward T. Walker eBooks > Fachthemen & Wissenschaft > Sozialwissenschaften, Cambridge University Press<

ISBN: 9781139904506

Grassroots for Hire: Public Affairs Consultants in American Democracy Grassroots-for-Hire~~Professor-Edward-T-Walker Social Sciences>Sociology>Sociology NOOK Book (eBook), Cambridge Unive… Mehr…

Grassroots for Hire: Public Affairs Consultants in American Democracy Grassroots-for-Hire~~Professor-Edward-T-Walker Social Sciences>Sociology>Sociology NOOK Book (eBook), Cambridge University Press<