ISBN: 0c662eab3875d484cbd9de8db8069ef0

Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse… Mehr…

Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse. Title: A5/05: Lufthansa and Graphic Design: Visual. A5/05: Lufthansa and Graphic Design: Visual History of an AirplaneNot available as end of print many years ago.Bibliographic DetailsTitle: A5/05: Lufthansa and Graphic Design: Visual ...Publisher: Lars Müller PublishersPublication Date: 2012Binding: PaperbackBook Condition: Mint Brand NEW About this titleSynopsis:Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse. The beginning of the 1960s saw one of the most important steps in the development of corporate communication. The company employed the designer Otl Aicher and his Gruppe E5 student group at the Hochschule für Gestaltung Ulm to develop a visual identity for Lufthansa. It was substantially realized in 1963 and up until the present day counts as one of the most groundbreaking corporate design solutions of the 20th century. With a focus on the famous brand identity, the design and advertising history of Deutsche Lufthansa from the 1920s to today is comprehensively documented here for the first time. Alongside numerous illustrations from the corporate archive and background articles and interviews, this volume contains reproductions from the Ulm study of 1962 and the first corporate design manual for Lufthansa from 1963.About the Author:Jens Müller and Karen Weiland studied in Communication Design at Fachhochschule Düsseldorf, Germany. Since 2009 müller,weiland - Büro für Gestaltung und Kommunikation., Neu, Festpreisangebot, [LT: FixedPrice], Bestes Angebot, [LT: BestOffer], Narrative Type: Non-Fiction, Topic: History<

ISBN: 0c662eab3875d484cbd9de8db8069ef0

Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse… Mehr…

Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse. Title: A5/05: Lufthansa and Graphic Design: Visual. New, Festpreisangebot, [LT: FixedPrice], Bestes Angebot, [LT: BestOffer]<