2000, ISBN: 067697130X
[EAN: 9780676971309], Gebraucht, guter Zustand, [PU: Alfred A. Knopf Canada, Toronto], INTERNATIONAL BUSINESS ENTERPRISES - POLITICAL ASPECTS. PUBLIC OPINION. BRAND NAME PRODUCTS, Jacket,… Mehr…
cdn | AbeBooks.de Lower Beverley Better Books, Lyndhurst, ON, Canada [9245814] [Rating: 5 (von 5)] NOT NEW BOOK. Versandkosten: EUR 22.83 Details... |
1999, ISBN: 9780676971309
Knopf Canada, 1999. Hardcover. Good. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality … Mehr…
Biblio.co.uk |
1999, ISBN: 9780676971309
Knopf Canada, 1999. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., K… Mehr…
Biblio.co.uk |
ISBN: 9780676971309
Used - Good. Used book that is in clean, average condition without any missing pages., 2.5
Biblio.co.uk |
2000, ISBN: 9780676971309
Knopf Canada, 2000. Hardcover. Good., Knopf Canada, 2000, 2.5
Biblio.co.uk |
2000, ISBN: 067697130X
[EAN: 9780676971309], Gebraucht, guter Zustand, [PU: Alfred A. Knopf Canada, Toronto], INTERNATIONAL BUSINESS ENTERPRISES - POLITICAL ASPECTS. PUBLIC OPINION. BRAND NAME PRODUCTS, Jacket,… Mehr…
1999, ISBN: 9780676971309
Knopf Canada, 1999. Hardcover. Good. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality … Mehr…
1999
ISBN: 9780676971309
Knopf Canada, 1999. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., K… Mehr…
ISBN: 9780676971309
Used - Good. Used book that is in clean, average condition without any missing pages., 2.5
2000, ISBN: 9780676971309
Knopf Canada, 2000. Hardcover. Good., Knopf Canada, 2000, 2.5
Bibliographische Daten des bestpassenden Buches
Autor: | |
Titel: | |
ISBN-Nummer: |
In No Logo, Klein patiently demonstrates, step by step, how brands have become ubiquitous, not just in media and on the street but increasingly in the schools as well. The global companies claim to support diversity but their version of "corporate multiculturalism" is merely intended to create more buying options for consumers. When Klein talks about how easy it is for retailers like Wal-Mart and Blockbuster to "censor" the contents of videotapes and albums, she also considers the role corporate conglomeration plays in the process. How much would one expect Paramount Pictures, for example, to protest against Blockbuster's policies, given that they're both divisions of Viacom?
Klein also looks at the workers who keep these companies running, most of whom never share in any of the great rewards. The president of Borders, when asked whether the bookstore chain could pay its clerks a "living wage" wrote that "while the concept is romantically appealing, it ignores the practicalities and realities of our business environment." Those clerks should probably just be grateful they're not stuck in an Asian sweatshop, making pennies an hour to produce Nike sneakers or other must-have fashion items. Klein also discusses at some length the tactic of hiring "permatemps" who can do most of the work and receive few, if any, benefits like health care, paid vacations or stock options. While many workers are glad to be part of the "Free Agent Nation" observers note that, particularly in the high-tech industry, such policies make it increasingly difficult to organise workers and advocate for change.
But resistance is growing and the backlash against the brands has set in. Street-level education programmes have taught kids in the inner cities, for example, not only about Nike's abusive labour practices but about the astronomical mark-up in their prices. Boycotts have commenced: as one urban teen put it, "Nike, we made you. We can break you." But there's more to the revolution, as Klein optimistically recounts: "Ethical shareholders, culture jammers, street reclaimers, McUnion organisers, human-rights hacktivists, school-logo fighters and Internet corporate watchdogs are at the early stages of demanding a citizen-centred alternative to the international rule of the brands ... as global, and as capable of co-ordinated action, as the multinational corporations it seeks to subvert." No Logo is a comprehensive account of what the global economy has wrought and the actions taking place to thwart it. --Ron Hogan
Detailangaben zum Buch - No Logo: Taking Aim at the Brand Bullies
EAN (ISBN-13): 9780676971309
ISBN (ISBN-10): 067697130X
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 1999
Herausgeber: Knopf Canada
Buch in der Datenbank seit 2007-06-03T22:31:14+02:00 (Berlin)
Detailseite zuletzt geändert am 2024-05-01T21:21:52+02:00 (Berlin)
ISBN/EAN: 067697130X
ISBN - alternative Schreibweisen:
0-676-97130-X, 978-0-676-97130-9
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: naomi klein
Titel des Buches: logos, aim, logo kurs, bulli, bullies taking brand logo
Weitere, andere Bücher, die diesem Buch sehr ähnlich sein könnten:
Neuestes ähnliches Buch:
0003570500284 No Logo! Der Kampf der Global Players um die Marktmacht (Klein, Naomi)
- 0003570500284 No Logo! Der Kampf der Global Players um die Marktmacht (Klein, Naomi)
- 2560609074881 No Logo (Naomi Klein)
- 2900312271922 No Logo: Taking Aim at the Brand Bullies (Naomi Klein)
- 2900312421433 No LOGO: Taking Aim at the Brand Bullies (Naomi Klein)
- 9780002559195 No Logo, Engl. ed. (Klein, Naomi)
< zum Archiv...