Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted po… Mehr…
Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted political critic Kathleen Hall Jamieson traces the development of presidential campaigning from earlypolitical songs and slogans through newsprint and radio, and up to the inevitable history of presidential campaigning on television from Eisenhower to Clinton. The book also covers important issues in the debate about political advertising by touching on the development of laws governing politicaladvertising, as well as how such advertising reflects, and at the same time helps to create, the nature of the American political office. Finally, current public concerns about political advertising are addressed as Jamieson raises the topic of ads dealing mainly in images rather than issues, and ofpolitical aspirations becoming increasingly only for the rich, who can afford the enormous cost of television advertising. | Packaging The Presidency by Kathleen Hall Jamieson Paperback | Indigo Chapters Books > History > Politics > Political Theory > Political Process & Parties P10103, Kathleen Hall Jamieson<
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A hand-inspected Used copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Ships directly from Textbooks.com 97801950… Mehr…
A hand-inspected Used copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Ships directly from Textbooks.com 9780195089424,0195089421,packaging,presidency,history,social Social Sciences > Government & Politics > The Presidency Used, Oxford University Press<
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A digital copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Download is immediately available upon purchase! 97801… Mehr…
A digital copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Download is immediately available upon purchase! 9780195089424,0195089421,packaging,presidency,history,social Social Sciences > Government & Politics > The Presidency eBook, Oxford University Press<
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Kathleen Hall Jamieson: Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising by Kathleen Hall Jamieson - gebrauchtes Buch
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to … Mehr…
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropriately, on the powerful media campaigns of the post-war period. 40 halftone illustrations. Media > Book, [PU: Oxford University Press]<
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Focusing on presidential elections from 1952 to 1980, this study addresses the development of campaign and political advertising, discussing its impact on the American political process, … Mehr…
Focusing on presidential elections from 1952 to 1980, this study addresses the development of campaign and political advertising, discussing its impact on the American political process, campaign strategies, voters, candidates, and elections Books, [PU: Oxford University Press]<
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(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted po… Mehr…
Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted political critic Kathleen Hall Jamieson traces the development of presidential campaigning from earlypolitical songs and slogans through newsprint and radio, and up to the inevitable history of presidential campaigning on television from Eisenhower to Clinton. The book also covers important issues in the debate about political advertising by touching on the development of laws governing politicaladvertising, as well as how such advertising reflects, and at the same time helps to create, the nature of the American political office. Finally, current public concerns about political advertising are addressed as Jamieson raises the topic of ads dealing mainly in images rather than issues, and ofpolitical aspirations becoming increasingly only for the rich, who can afford the enormous cost of television advertising. | Packaging The Presidency by Kathleen Hall Jamieson Paperback | Indigo Chapters Books > History > Politics > Political Theory > Political Process & Parties P10103, Kathleen Hall Jamieson<
A hand-inspected Used copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Ships directly from Textbooks.com 97801950… Mehr…
A hand-inspected Used copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Ships directly from Textbooks.com 9780195089424,0195089421,packaging,presidency,history,social Social Sciences > Government & Politics > The Presidency Used, Oxford University Press<
Free shipping on orders over $25 Format: VitalSource. Type: . Copying: Allowed, .182Â.18 selections may be copied daily for 182Â.180 days. Printable: Allowed, .182Â.18 prints daily for 182Â.180 days. Expires: No Expiration. Read Aloud?: Allowed. Sharing: Not Allowed. Software: Online: No additional software required <br> Offline: VitalSource Bookshelf. Shipping to USA only! Business & Economics > Marketing > Advertising & Public Relations > General Advertising. Versandkosten: EUR 3.52
A digital copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Download is immediately available upon purchase! 97801… Mehr…
A digital copy of "Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising" by Kathleen H. Jamieson. Download is immediately available upon purchase! 9780195089424,0195089421,packaging,presidency,history,social Social Sciences > Government & Politics > The Presidency eBook, Oxford University Press<
Download INSTANTLY! Format: VitalSource. Type: . Copying: Allowed, .182Â.18 selections may be copied daily for 182Â.180 days. Printable: Allowed, .182Â.18 prints daily for 182Â.180 days. Expires: No Expiration. Read Aloud?: Allowed. Sharing: Not Allowed. Software: Online: No additional software required <br> Offline: VitalSource Bookshelf. Shipping to USA only! Business & Economics > Marketing > Advertising & Public Relations > General Advertising. Versandkosten: EUR 0.00
Kathleen Hall Jamieson: Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising by Kathleen Hall Jamieson - gebrauchtes Buch
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to … Mehr…
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropriately, on the powerful media campaigns of the post-war period. 40 halftone illustrations. Media > Book, [PU: Oxford University Press]<
Focusing on presidential elections from 1952 to 1980, this study addresses the development of campaign and political advertising, discussing its impact on the American political process, … Mehr…
Focusing on presidential elections from 1952 to 1980, this study addresses the development of campaign and political advertising, discussing its impact on the American political process, campaign strategies, voters, candidates, and elections Books, [PU: Oxford University Press]<
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In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropriately, on the powerful media campaigns of the post-war period. 40 halftone illustrations.
Detailangaben zum Buch - Packaging The Presidency by Kathleen Hall Jamieson Paperback | Indigo Chapters
EAN (ISBN-13): 9780195089424 ISBN (ISBN-10): 0195089421 Gebundene Ausgabe Taschenbuch Erscheinungsjahr: 1996 Herausgeber: Kathleen Hall Jamieson 608 Seiten Gewicht: 0,513 kg Sprache: eng/Englisch
Buch in der Datenbank seit 2007-04-30T22:01:38+02:00 (Berlin) Detailseite zuletzt geändert am 2023-01-03T07:35:14+01:00 (Berlin) ISBN/EAN: 0195089421
ISBN - alternative Schreibweisen: 0-19-508942-1, 978-0-19-508942-4 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: jamieson, hall, clinton, new criticism, kathleen jamie Titel des Buches: history advertising, self packaging, criticism, history the campaign
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